Capitalize on the abundance of your data by selecting the right governance frameworks and monetization strategies to generate real business value.
As organizations become more digitized, data becomes more abundant. But many questions remain: how can companies best manage their data and leverage it for a competitive advantage in an ethical and strategic way?
In the Data Strategy and Management online program from IE University, you’ll get the answers to these questions by gaining the strategic frameworks to effectively manage your organization’s data. Over five weeks online, you’ll examine why data is a business asset that can be monetized, and build the skills to merge your business strategy and data strategy. Guided by industry experts and faculty from one of Europe’s leading higher-learning institutions,1 you’ll investigate the risks and ethics that influence your current and future data, and the importance of data governance. Finally, you’ll explore the opportunities that exist in the face of disruptive data-related technologies.
1IE University (2021).
Is this program for you?
This program helps C-suite executives discover how data can create business value, and what needs to be done to achieve this. Data and digital leaders will become better empowered to assess what is required to best manage data using different architectures and frameworks. Decision makers, managers, and consultants will increase their capabilities to develop, refine, and implement data strategies within organizations. The ethical governance aspect of the program is ideal for legal professionals searching for a framework to correctly handle data within their organizations.
What will set you apart
The ability to develop and implement a data strategy for your organization.
Insights on data monetization strategies that generate business value.
A toolkit to assess your organization’s data management approach and recommend a data governance framework.
Unlimited access to 2U’s Career Engagement Network, offering you exclusive resources and events to support your professional journey and drive your career forward.
